PURE SMOKE
The origins of the snuff are so remote, some located their discovery as a basis for an item to be smoked by 18,000 years ago in a primitive man of America located in a buffer zone between what is today Peru and Ecuador.
Smoking is therefore a very ancient custom, which is mixed with experience is not very healthy at all times and civilizations. Experiences constantly abutting with death, madness and disease. Alcohol, drugs of all kinds and inhalants such as snuff, opium or hashish have been at all times its proponents and detractors, with varied kinds of purposes (religious, political, economic, personal ...)
Understand that in ancient times are all human experiences were occurring at a level of complexity that included unconsciousness and lack of information. When the last century discovered the cocaine, thought to be the ideal choice to quit the addiction to morphine ... So much so was not considered possible to harm, which holds that the first soft drinks and pain medication usually included as a tonic component.
Alcohol was perhaps the first in the list that was considered devastating effect. And very difficult to eradicate. The famous "Prohibition" was so often in American film only served to recognize that there is no external power to halt a vice that has deep roots in the culture, economy and politics, but much more in the psychosocial environment that promotes it.
Drugs are the current scourge. Because it moves, as any commercial product within laws of the market in which inevitably needs to grow permanently.
Purposely, we leave the subject of snuff for the final. Is very different.
The real story of the importance of snuff begins in the 19th century, and continues for the next. Consumption was popularized from two axes: the English invention of the cigarette, its process of industrialization and popularization French (hence the name "cigarette") and the process of marketing and advertising distribution. And in the process
our country plays a very important role. Do not forget that one of the leading dealers in snuff in downtown Buenos Aires, began to spin from there one of the largest contemporary fortunes. We refer to the Greek Aristotle Onassis.
The emphasis was on the timeliness of marketing. There was no Hollywood star to not see her with a lit cigarette in their fingers or lips. Consumption is automatically associated with a strongly masculine aspect in men, mysterious and sensual woman.
But the invention of the cigarette was not a fluke. The secret was, is and will be in the "sauce" (not a metaphor, the snuff to reach smoking is properly compose a sauce with natural additives that give a particular scent marks).
In general, the snuff is a plant of more than one meter high with large leaves and velvety touch something that when dry, like any other blade, it gets ugly and if fully dehydrated, pulverized.
What had been discovered in ancient times was the possibility to "treat" the process of drying the sheet to properly do not become dehydrated more then sprayed.
The cigarette, as "American" was a consumption boom. by the fragrant aroma that stood out from any other known and generally caused quite rejection
cigarette nicotine added thus, the element that causes addiction, a psychological component (identification with idols, enter a big world) and a nice component to be attracted by a distinctive aroma. This perfume is the sauce that is exposed to snuff before its manufacture, with components originated from liquor, candy, fruit or jam.
The irresistible aroma, for people who are supposed to be extraordinary, and that gives pleasure was the leitmotif of all the marketing that since the twenties increased consumption and brought glory to the negotiators of snuff.
American cigarette came to these shores in the hands of smuggling, quickly becoming popular in the environments of the Buenos Aires night of high social standing.
When Argentine manufacturers decided to copy the formulas and produce a cigarette "the American way" had focused this expectation that consumers began to queue at the same factory, without giving time for the product reached retailers. Anyone could be charged for then that it was facing a big business.
A business that is related to regional economies (most of the NOA and NEA Argentina, Córdoba and Tucumán.), With complex production phases and large number of people employed in the trade.
And the Treasury, which is the "principal shareholder" of any tobacco, to participate via strong internal taxes more than half of the business.
Since the end of World War II until the late sixties, the growth in consumption of "blond" not only beat the black cigarette consumption of European origin but was undoubtedly in the forefront of marketing techniques. Consumption was associated with quite all unpleasant situations in life.
As in many other products, let alone of aspiring people smoke for pleasure personnel to use it together with strong identificatory idolatrous images.
The sixties represented the integration phase of non-regular consumers: teenagers and women. Until then had been only marginal: the product was not nearly as socially approved them.
This breakthrough popularized the consumption of cigarettes to levels unimagined. Public places are taken over by smokers, and snuff the smoke becomes the usual habitat in any office, waiting room or transport. Except cinemas and theaters (in Spain), and hospital rooms or places of worship or school rooms, all rooms were saturated with the smell of snuff.
long suspected "some harm" in the snuff. But he thought more the addiction that brought in the fact that substances containing the smoke could provoke. But laboratory tests were conclusive and consistent with the statistics: hundreds of problems were from or were aggravated by the consumption of snuff.
The picture began to alter the establishment of big tobacco corporations, who for a global effect would be concentrated in large groups or, as in many European countries, were monopolized by the state.
to reposition itself towards the new stage of your business, were the main actions they took:
1) made sure to make a program in their country of origin, so as to guarantee a less harmful product as possible for a consumer to that more and more informed him of what he sold.
2) financial contribution to the scientific research and development of the most renowned international institutions on the effects of snuff in the smoker.
3) Planning a corporate investment diversification, so that the snuff was only a part of general business.
This frame of mind was the one that started to be tested from the late seventies, when no one imagined that the advancement of eco-environmental offensive was to transcend the less developed countries. NEW MARKETING
.
Cigarette entered the decade of the sixties as a "fast moving consumer goods, and as such was treated to its marketing products like soft drinks, toilet soaps or cookies.
now: it is quite easy to invoke the advantages of having a drink to get thirsty, but what can you say about a cigarette? How good your smoke, working with her vice?
Just as the advertising strategy of a famous soap was always based on convincing consumers than that used at home was "the same as used and recommended" the most quoted movie stars Hollywood, the cigarette left of it: to identify smoking a brand with actions of powerful people, prestigious, popular and successful .
Prestige, power, success, fame, beauty, talent, success, youth, health, energy, sports, money. Never to miss any of these items. The more you accumulate, the result would be. About
late sixties born 100 mm cigarettes, a move that well, in the metric system, and Anglo-Saxon ears sounds like "something exotic and renewing a Futurist to understand that we must not forget that time, the Americans and planned to leave his house in the future to change the metric system by the tax and the rest of the world).
The birth of the new measure added 15 mm to the previous "King Size", which had already added as many to the regular size. Without going into detail economic sense that adding more millimeters snuff is sold over the launch time was born in the largest population in the consumption of snuff. Since virtually all social classes, genders and ages (from teens) were consuming.
What
marketing strategy was to introduce cigarettes that measured 10 inches long?
1) Talk of millimeters, not inches. It introduced the figure 100, with two zeros, and perhaps not coincidentally similar to the note higher in the United States.
2) Use hence the "exotic and futuristic" metric system.
3) Benefit the way they acquired 20 packaged cigarettes: a "stick" of ten centimeters long if it is wrapped with gold paper could be directly or indirectly associated with the gold! And gold synthesized in the minds of many people all that is sought to cause consumer associated publicity, prestige, power, wealth, etc.
One brand that is launching this strategy goes further still: it increases the price all you can and use it as a status symbol in itself. A kind of boldness contraindicated for any trader from the Phoenicians to the present: to ensure that what you sell is the most expensive. The publicity test out the Grundig brand in Argentina ("expensive but the best") back in the 80/90, almost modeled on the above, is obviously higher.
This shift of marketing in the United States was very strong. Despite having developed a very strong domestic industry in processing, manufacturing and marketing of tobacco products, smoking American blonde remained the ultimate reference point for the consumer. Cigarette smuggling of U.S. origin was a constant in history that could never be stopped and that continues today.
snuff companies in Argentina were off guard. Until then, the consumer did not seem to require large investments to increase or maintain sales. As Argentina's entire industry at the time, the lack of investment had led to the logical consequences technological obsolescence and lack of specific resources to quickly reach the consumer needs was obtained from external suppliers contraband.
All factories pointed their guns towards a single goal: to satisfy a new customer, who began to ignore. They simply wanted a cigarette longer and coated with gold. That exchange, was willing to stop buying the product that until then had been consumed.
Experts gather this simple idea for a tobacco company, producing one of the most successful Argentine historical marketing: Master cigarettes. If consumers changed meant that the "brand loyalty" was not as strong as they thought consumers themselves, and set out to break some moral principles that the advertising of the time imposed. Fidelity related a brand with loving fidelity, and the dual message that infidelity has on society (one enjoys but is wrong). And two plus two is four, the invocation was advertising and "Be unfaithful: Master smoke." To give an exotic touch to the message, I was at a nightclub of the roaring twenties with charleston music and beautiful ladies who invited the two latent infidelity meant to be with them and smoke a cigarette again, other than that he had bought until then.
The story of that mark, however, was very sad. The producers made every effort, but the machines are only stretched to give a product of 88 mm and not 100. The advertising campaign was so successful that it exceeded the planning and planned stocks. And because smoking is one of the user to more exotic specimens consumption, smoking, sank in the hands of more astute competition, which took up the gauntlet, machines for making cigarettes purchased one hundred millimeters, and wrapped everything he could gold paper to its product. Consumers, in short, were as infidels who repeated infidelity, ignoring the slogan own home. WHAT IS A SMOKING
.
Let us define an unscientific way, as "weirdo." To the extent this is true, that is the subject most studied and spoiled by the big tobacco corporations.
The relationship between smoking and snuff is difficult to square. Has something of the unconscious (Freudian orthodox), some physical dependence (associated with addiction), some of provocation and rejection (like allergies), perverted (like the reactions that moral or religious prohibitions), a ritual (as explain in another chapter), some fantasy (in the imagination to relate all the publicity suggests that smoke that brand and not another).
We will never know anyone to take a cigarette in his mouth thinking that is contributing to poor personal, social or environmental. The smoker is not intended as a smoker himself, so as someone who takes candy from your mouth is not aware of being in the category "consumer goodies." He just smokes. Therefore it is very difficult to bring the conscious level with invocations. Much more today, if it is generally surrounded by a very hostile to the smoker.
is proven that smoking is gradually changing its taste, which requires a change in the taste of the product purchase. And, by social group in which it is inserted, change your liking.
While Coca Cola, Nescafe and the Big Mac or service that consumes Sheraton Honolulu, Tokyo and Rio de Janeiro is always equal to that enjoy in New York, never an American would consume his favorite brand of cigarettes made by a manufacturer in another country. The American Marlboro consumed at home and made for domestic consumption is not only quite different in all that is smoked in the world, but is less harmful.
is very common for companies called marketers develop strategies to know in detail what the tastes of their customers and try to make a product almost tailored to your needs. This is almost obvious: no one can try to market a product that does not know if you like or will not have a good sale and buy something that nobody likes.
tobacco corporations with cigarette manufacturers in different parts of the world, make a cigarette different in each location because the local consumer needs that they manufacture. Why does the maker of Seven Up is merely taking the same formula that plays around the world and force their consumers to take? Because thirst quencher is a significantly less complex phenomenon that satisfy the needs and whimsical fancy of a smoker. There
smokers who say that if they switch brands a headache, or throat becomes dry or give irritation. Believe it. Cigarette smoking in complexity is associated with mania and allergies, in order: a consequence of each individual conformation of personal neurosis. The smoker to replace any aspect related to their addiction, anything can happen. For example? The origin of fire, if ignited with lighter gas or petrol, or a coal or matches or a candle or a cigarette, cigar or snuff. That may change the taste, affect any part of the body or simply make them more nervous and worried. Or link with a bad back that happens then you have decided to turn in a different way than usual. SCIENTISTS
APPEAR.
the late seventies, Argentina's snuff industry was finished. Could no longer keep any machine wiring. And the owners of the technology no longer content with simply more sell the equipment or licenses to manufacture a famous brand.
early sixties had begun to manufacture the first American cigarette brand, manufactured in Argentina under license. Fifteen years later there were no longer any of the five major tobacco companies in Argentina. Two of the largest in the world they had bought, and from there the game would change.
The two major international tobacco corporations of the game were the BAT (British American Tobacco) and Philip Morris (associated to the Argentine case with the German Reemstma), who had already drawn their networks interesting to divide the Argentine market. Between the late 70's and early eighties, extend its influence. Philip Morris acquires Celasco Massalin and Manufacturing of Special Snuff and Snuff Manufacturing Fair. The BAT, owner of Nobility hitherto acquires Piccardo. Advertising starts
more sophisticated and less illogical. The cigarette becomes the sponsor for excellence. But bowling championships or trick. Organizes courses and backgammon tournaments, polo, Formula 1 motor racing, rugby, golf, tennis. Is in the areas of influence than advertising itself defined as jet-set, an unusual mixture of characters from the nobility, artistic and sports entertainment "for some reason or none happens to be somewhere at some point ".
This advertisement is no longer naively associated power or prestige. Generates power. What? It is not the same thing to a poster of a mark on a racetrack, as banks race around an athlete, so much so that fans associate it permanently with the brand.
After the Second World War, all American advertising lost its innocence that characterized the marketing of products in the West. Start a consumer was very strong, in which the product offering was a growth that would take ten years to talk about the "consumer society." It is the time they are born and breed hundreds of appliances and some absolutely useless unthinkable or impractical. But that had to be convinced that served a growing middle class with purchasing power and desire for social prestige, which was interested in acquiring obvious symbols of their new place in the socieddad.
That little difficulty, to have something to sell and convince people that match what people need to buy is the one that opens the door to advertising social scientists, psychoanalysts, anthropologists, market researchers and linguists semiologists.
While dwelling on the topic is quite complex, we can synthesize it in two ways:
1) Exploring the hidden desires of the consumer.
2) Discovery of connections made by the unconscious from relations between terms heard or read.
3) The real value of language in the management of meanings not directly visible.
4) The achievement of managing all these elements to achieve an efficient handling advertising campaigns that achieve high power.
When a commercial shows a young man who lives in Paris, Buenos Aires and received a souvenir a bottle of fresh milk and cigarettes, with a background of nostalgic tango music, all he asks the viewer is that you wake up feeling powerful and similar to those that had or could have ... and relates to the brand. Obviously, no one speaks of smoke.
SMOKE. How do
marketing of a product that is purchased to burn, and that the best half-day? How
adorn the packaging of a product which at the end of that same noon crumple it mercilessly to shoot? While
shares with chocolates and sweets destination of high rotation, the cigarette does not feed, or even fat, thin or care the figure.
simply purchase it to burn.
THE RITUAL.
Smoke is one of the central ingredients (apparently simple but) complex ritual of smoking. The smoke is produced, not acquired. What is acquired is an attractive packaging, with ten or twenty units of an item placed on the lips should in principle be turned fire as it wants its smoke several times to burn a lot, off and then thrown away. Something similar to what is done with candles (important in almost all mystical ritual that price), which are also purchased to burn, but do not inhale.
The human race has a variety of personal rituals, and social group. Each individual has a code attached to his own personal neuroses that come to increase as the level of accumulated pathology. Obsessive the enhanced, and the compulsive need to bear that could not ignore them.
performance of a ritual as well as guaranteeing to man the fact of being alive, (the death appears to be a common obsession in all humans) it reaffirms that "all is well under control", as the ritual "re-made again."
And while for obsessive personalities ritual is an inseparable part of life, better or for worse we all celebrate at some point some kind of ritual. It is a self-defense of our conduct, to automate certain resources of our repertoire in life, as a way of saving energy.
And smoking is inevitably ritualistic. From how, when and why is supplied with cigarettes, to the way that off, throwing ... or stop smoking for good.
The ritual has the smoker as a priest, but there are major initiators the fellow travelers, and gadgets of the rite. A battery that starts with the lighter, and continues with ashtrays, nozzles and when and where to smoke.
Interestingly, this ritual is not used for appealed resources for advertising. And because the smoker burden on their shoulders blame. Cigarette manufacturers know it is from the same ritual as smokers quit. CIGARETTE IS ANOTHER
the media.
Cigarette manufacturers know they sell a product to rocket-like year-end, people buy and burn. The manufacturer of butter can imagine that would stop making butter because it is more convenient to manufacture a substitute to overcome its virtues. But he knows that people will continue to hunger and food must be manufactured.
cigarette maker knows that it is not, because the smoke is essential in terms of addiction only. Once the addiction, there is more demand for the product. What makes
then? Illusions.
The illusion of being together ...
marketing product developed the concept of mediating. Is one that tends not to be consumed by itself, but by the meanings it has. Ie "average" between two things, events, situations, people ...
This is a very rich, because it allows advertising campaigns to develop products to almost bit existing.
The ritual of the company has several mediating. Let's see. Two old friends meet by chance on the street.
Let us quote here some phrases that tend to be almost inevitably in any encounter between friends.
- Are we going to have a coffee?
- Dale, smoke a faso.
- Look at the skinny that how strong it is.
- Venite to eat at home any day now. You do not know how my wife cooking.
- Do you remember the fat Ramírez, I saw him last week and is still fatter.
Either use a referential space to go into the relationship itself: coffee and go sit in a point determined to take it for chatting, smoking, the comment about the woman who passes, an invitation to dinner, the third is not present.
The location of smoking in this medium is not accidental. In general, and for smokers, it's like a roast chiminchurri: you check everything.
This ability to mediate, is generally present in all addictions. Make the addict feel less alone and accepted, at least for those who grow or drag a similar situation to yours. Alcoholics and addicts often develop rituals as socialized as a means of group identification. Smoking also mediates
situations. He is known for theater students "who do not know do with their hands. " The cigarette was always an effective remedy, but not for their teachers who always thought that the resource is too blunt and obvious.
Tic taking a cigarette has been used for generations for broadcasters, lecturers, professors, challenged, etc. as a white cane to any blind. It's a crutch to lean efficient to start, continue or round a situation. Just as in the acting tradition, Humphrey Bogart was marked more by his eternal cigarette smoking in Argentina has been paradigmatic cases like Jorge Lanata, a journalist whom he loves not to respect the ban indoor smoking. Ergo: your image is always surrounded by smoke.
And not just to feel safe to hold a speech or temper the stage fright of the major venues: for nerves, for hunger, for anxiety, for what you want to fill in the middle. A smoker with a cigarette think best supports any situation good, bad ... or neutral.
The traditional image of the prelude to the delivery room, where the father-is surrounded by many cigarettes smoked, smoking and smoking tends to be replaced by the father and engaging actively in the process of birth, total asepsis ( smokeless) in the delivery room.
AN EXPLANATION ON THE SNUFF AND ITS FACILITY MARKETING
Anyone who is attracted to consume a cigarette for the first time, it will be a second and several more: no shortage of excuses, conveners and no sharers.
A researcher of the topic, Russell Hamilton, found that the effect of nicotine (the main element-addictive-component present in the combustion of snuff) takes just two minutes to impact on the brain, and 20 or 30 to begin to leave effect on the brain to turn to the rest of the body. The lack of effect the brain will notice the need for replacement. This chemical dependency created by the consumption of a product is an issue of gold for any marketing campaign! Imagine
chocolate, mayonnaise or yogurt that last half hour did feel the need to go back to being eaten ... and they ended their use of packaging needed to be back to buy ...
THE SNUFF IN ARGENTINA.
Everyone knows that if tomorrow a ban on cigarette sales would be about 20,000 people jobless, bankrupt at least two provinces, there is a deterioration in the balance of payments and not to mention suicides, hysteria and even killings of addicts.
All this, listen well, this is negligible compared with the mass of internal taxes would perceive the Treasury. And this is difficult to close a wound. A disaster
above would then be included the fall of the economic team, the ministry and the rest ... be science fiction.
to be drastic: there is no way to do it. Ie snuff consumption will be decreasing in very gradually, allowing each country to find replacement resources, factories engaged in earning money in other ways and that the provinces to change their economic resources. Meanwhile, what will happen to consumers? Some stop smoking, others not. Cigarette consumption is more exotic and expensive. And the smoker will have much information. Run a risk assumed. Snuff consumption will have a consumption level similar to whiskey. Just as there are alcoholics, heavy drinkers social and abstainers, the addicts will snuff, social smokers and non-smokers.
How it started?
Forty years ago, U.S. health officials warned of the final discoveries about the risks of snuff. The tobacco companies themselves, to avoid being outside of what was occurring helped finance the study. And they began a gradual process which is still advancing. The peak was in the inhibitions and enforcement campaigns unleashed with consumption, and the duty unaccompanied by serious warnings about the risks that smoking has.
In Argentina the process began much later, when public opinion, government and the media were overwhelmed. Thus was born the Law 23,344, which requires to be listed on each pack of cigarettes with the addition of "Smoking is harmful to health." A rather lukewarm regarding the visible products of other origins, which mention cancer, emphysema and other health woes.
anti-snuff process, in a somewhat anarchic continues to move slowly. In the 90 institutions proliferated "smoke released, but the two thousand most provinces have banned dramatically and total consumption in enclosed public places. Under certain precautions, were authorized to do so in places with particular characteristics (length, location, good ventilation, etc.) but not living with nonsmokers.
Road to a new culture of the environment, the habit of smoking is definitely relegated to "ghettos" where if you can do. Very little, the personal service seems to join the social game from a shameful personal backstage and other scatological habits, farting, belching issue, extract boogers ...
WHAT HAPPENS IN A MORE DEVELOPED
In the United States rose just a bit more: no smoking on airplanes or in bathrooms, and in many places can only be done in complete privacy. In some states Siqueiros can not smoke outdoors, except those areas specifically dedicated as the corners.
In Europe, tobacco companies often state, complicating the outlook for policy. But the situation is similar, broadly that of Argentina or any other country. Consumption taxes are irreplaceable for the time and the economies of several states still depends on the cultivation of snuff. All policies
headed toward one goal: to reduce consumption as much as possible, and restrict it to improve the environment. A historical experience of alcohol prohibition can not be repeated. Ban, somehow, would be as useless as that and worse.
PLACE LEAVING THE MARKETING.
development and research was clearly aimed to answer the big question is it possible to have a cigarette is not harmful to health? First arrived
filter, resulted in the invention of the nozzle, a spongy gadget to an appeal from the burning cigarette and mouth, not only lowers the temperature above the lips, but retains some tar to eat.
The filter was a solution that did not convince all smokers. Yet at that time was associated with smoking a rough manners and great courage, strong personality. The snuff, such as alcohol and other vices were not for any sexist. Lessen the impact going to be, in some way, seek to alter an untouchable personal issues.
The massive entry of women and teenagers to managed, finally, imposing the filter.
When the late seventies, the two large black cigarette producers realized that the change in consumption is also dragging its business, decided to sell their businesses to the Americans. Just poking
eighties, and when all firms were already in foreign hands, began to experience a new change: snuff "light." What is the secret of light snuff? Snuff
A plant is growing, as all plant-from bottom to top. This means that when it reaches its greatest height, the leaves old are down and the younger above. These sheets, because of their young and tender possess fewer harmful substances. If you also are specially treated to avoid overloading the highest amount of harmful elements and, above all, if production requirements they are not mixed with older leaves, it gives a real snuff with less tar and nicotine. In the United States and for domestic consumption should be reported on packages and in advertising the amount of each element that has the product purchased. This consumer has developed a fairly erudite on the subject, smoking or change brand as a choice that contains some rationality.
light cigarette has moderated slightly harmful action, and associated with the value of the filter and cleaner hole levels.
the hole is an aeration process, which tends to combat the effect of heat on lips, gums and lungs. To aerate the process, the smoke that enters the vacuum has a lower temperature.
far so what the architects have been able to research and development. The marketing, however, wrong once again. Had no better idea that snuff consumption relate to healthy living light, like yogurt. Images result in pale colors were blue and green balloons, ski competitions, surfing, etc.
The marketing of cigarette-general chosen by a primary political issue-a very low profile, although sometimes slightly raise the head to be seen. Choose very impressive then situations like Antonio Banderas, actor convener image for prospective consumers of either sex. Smoking cessation
snuff reactions against dating a very long time ago, much as it began to develop the same habit of inhaling smoke. In fact those who did not smoke always bothered having to bear the heavy aroma smoky exhale clothes, or the mere fact of having to share a smoky environment.
But like all movements against something, have had to endure the defenses the other party.
The issue of health when flying. In history has accused both the grass as it has been defended with arguments that could even cure some malignancies.
But, specifically, users have to endure all sorts of allegations of harm health.
One of the first case they had to wield the crusaders against the snuff, snuff was that caused illness and death. These arguments, present even in the twenty first century is shown not to serve. For young people willing to "prove" this challenge is even more interesting: a dangerous element, prohibited, and evil suspicions. The same thing happened in all ages with Puritan religion and its restrictions on sexual practices: the more illicit and prohibited further invited to make ...
But antismoking always met with two serious barriers: the state or were the owner of the cigarette factories (as in much part of Europe) was the main beneficiary (such as with very strong case of taxes collected by the states in the world). Ban a plan to bring more problems than it solves: How
not affect the state that receives a lot of money in domestic taxes?
How can regional economies that do not break cultivate the snuff? How
not raising unemployment to lay off workers in the industry?
Why did not affect the retail, it would lose mass representing cigarette sales? How viable
millions of angry consumers who wanted to return to cover your daily dose of nicotine?
long been thought that individual freedoms include the individual's own decision about his life. But if we banned him smoking with the excuse that we care about your life would not we be breaking in some way to someone's "social contract"? All this level
reflections remained in force until it was great that allowed mobile anti-smoking movement your day glory: what would happen to passive smoking. Passive smoking
If you smoke a pack a day at home, all the inhabitants of the same-no-smokers go on to have a separate category: the smoke. Believe smoking but not smoking. This principle
broke the fear of breaking the social contract mentioned. Through this figure is true that the smoker has the right to destroy his own body, BUT NOT THE PARTY.
Those, happily and without noticing it, smoke their Puchito, however would smearing the environment in such a way of involving those who just by being in the vicinity and would be forced to inhale the harmful smoke.
And this would be the argument of gold over there!
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